The fact is, the shop charged an insane amount for an oil change, on a Cruze, that takes 4.25 quarts of oil. Bulk filters and bulk oil I am guessing the shop might have $10 into the oil change. Pay the schmuck $12/hr doing the oil change, only took 15 minutes to do, so there's $3 for a total of $13 and then pure profit of $65 for the shop.
I personally use Mobil1 full synthetic. Oil costs me on sale w/ a rebate from mobil $11/5qt jug. Then another $5 for an AC Delco filter.