Chevrolet Cruze Forums banner

I Find This A Bit Cavalier...

4807 Views 30 Replies 17 Participants Last post by  S-Fitz
1 - 20 of 31 Posts
I hope not. Lets hope it doesn't replace the Cruze name.
The new trademark laws require a product to exist. I wonder if GM is simply protecting prior IP.
As long as they're still making/licensing parts for the 2005, I don't see why they couldn't file IP protection using that.

There's also the possibility they have that name in use elsewhere. I'd imagine that there's loophole in the law such that a big company like GM couldn't just protect IP.
gawd, i hope they aren't planning on renaming the Cruze back to Cavalier...
  • Like
Reactions: 4
Interesting stuff,

G.M. learned a painful lesson when they dropped the Cavalier name in exchange for the Cobalt I believe.
The Cavalier was introduced way back in 1982.....the corporations first 'J' body and was the entire 'J' body series platform.
That included the Pontiac Sunfire, the Buick Skyhawk, the Oldsmobile Firenza, and the poor little Cadillac Cimmaron.

Twenty three? years of production and to many buyers it was the 'go to' chassis......many buyers returned to purchass another, in many cases, their third or fourth.
I remember hanging out when the Cobalt was introduced.......Cavalier owners, looking for their next Cavalier, for the most part disliked the car and shopped another brand.......the dealers were annoyed at Chevy for the name change, and, frankly, the Cobalt was not a better car.
The trunk, in particular, was awful.....the opening was much smaller and the capacity was less.

IMO, it was a decontented 'J' car.....and it really was.....same suspension, more hard plastic (door panels in particular), same steering, same brakes......a 'J' car that had new sheet metal.

The Cavalier became a better product each year it was produced....a few more features, a tuck here, a roll there, a sheet metal redo in 1995.......engine/trans improvements and redesigns.....the 2.4 ecotech is still in service to this day (I do my best to forget the 2.2 pushrod that we and the car suffered with in its earlier years).

The Cavalier was a name the public remembered.....like a Impala, or a Malibu.....it had name recognition.

The Cobalt never enjoyed that and other than old recalls, it will be a forgotten label, like a Citation (what a goofy name for a car eh?)

The Cruze name has become almost as iconic as Cavalier.....folks identify it as a Chevrolet and even though we know it had some growing pains, the public at large considers it a viable product and it is a great seller for the division.....I don't think the name will be going anywhere for a long time.

As a guess......Buick is likely to introduce a wagon on the Cascada chassis (the convertable)......I would not be surprised to see a Chevy version of this chassis, called........Cavalier......A recognized name by the age group the car may be aimed at and likely a wagon.

Stay tuned,
Rob
See less See more
  • Like
Reactions: 2
Ewww. There was a reason they let go of the name in the first place...
I was going to say that it sounded a little J2000 to me. But my comedic timing is a little off.
I put over 300,000 miles on a couple of Cavaliers. 200,000 out of an '87, and then 140,000 out of a '92 before the company cars went away. Both were bigger cars than the later Cavaliers, especially since the company cars were wagons. Last Cavalier I bought was a '99 that the seller said needed new rotors and wheel bearings. I bought it for $300. All it actually needed was the brake sliders greased up and a new set of brake pads. It was a good first car for a college age son. :)

I can't see Chevy ditching the Cruze name for a new Cavalier.
I've owned 3 Cavalier's a 1984, 1986 and a 2004, Driven at least a dozen besides those. I know the cruze is considered a compact car, but having driven many over the years it certainly is not and doesn't drive like one. Drove a 2014 Sonic LTZ, size, interior room, handling, power, cheap plastics and lack of sound deadening all screamed Cavalier, maybe GM is planning to rename the Sonic to Cavalier?
  • Like
Reactions: 1
The Cavalier might have been good basic transportation, but it was just that - basic. I can't see tarnishing the Cruze line with that name.

I'm not sure just who they're trying to appeal to with that name. I think Spark and Sonic is aimed at the younger set. I can only guess that Cavalier might be aimed at a older generation - or perhaps fleet sales. A "no frills" image probably sells well there.

Weren't they talking about a "L" trim Cruze? A step down from the LS? And weren't they changing the name of the LTZ? Was it Premier?
  • Like
Reactions: 1
The Cavalier might have been good basic transportation, but it was just that - basic. I can't see tarnishing the Cruze line with that name.

I'm not sure just who they're trying to appeal to with that name. I think Spark and Sonic is aimed at the younger set. I can only guess that Cavalier might be aimed at a older generation - or perhaps fleet sales. A "no frills" image probably sells well there.

Weren't they talking about a "L" trim Cruze? A step down from the LS? And weren't they changing the name of the LTZ? Was it Premier?
Yes to both upper and lower trim name changes. Hopefully it won't be like Ford with the Five Hundred and Freestyle renaming to Taurus and Taurus X.
IMHO it would be a good name for the Sonic Sedan to split the Hatch and Sedan into separate lines since they appeal to different demographics.
  • Like
Reactions: 1
Speculation in some articles is pointing at code 130 and 140 concept cars for this nameplate. At first it doesn't make sense because their both read drive, but we have a front drive four cylinder dart and a four door charger... So go figure... I'd love that 130 with a targa to make a miata competitor... But I dream.
Wasn't the 130 platform the Solstice/Sky twins?......also known as Kappa?

Rob
I've always thought the 1988-94 2-door body was the best of the Cavaliers. I never cared for the really boxy body from 82-88 or the bubble they turned it into in 1995. Also never understood why they made the 4-door so drastically different from the 2-door on the 88-94 body that they looked like completely different vehicles.

My first car was a Cavalier, but a bit different than what most people remember. In 1990, they put the first generation 3100 V6 in the Z24 models. A 3.1L motor on a 1750 pound car with a 3-speed automatic could get moving pretty well. If I knew what I was doing mechanically when I was 16, I probably could have boosted that even further, but might have gotten myself killed in the process, so I guess better that I didn't.
A 3.1L motor on a 1750 pound car with a 3-speed automatic could get moving pretty well.
That would be a heck of a light car, lighter than the shoe-sized BMW 2002! It looks like they were ~2450 that year with the 4-banger.
It might be. But there's a current concept of a two door coupe that looks interesting. I'm not ever good at chassis codes and whatnot so I couldn't say definitely.
Speculation in some articles is pointing at code 130 and 140 concept cars for this nameplate. At first it doesn't make sense because their both read drive, but we have a front drive four cylinder dart and a four door charger... So go figure... I'd love that 130 with a targa to make a miata competitor... But I dream.
GM really needs something to put themselves in the sporty compact niche, and they have been seriously falling behind in getting one out to compete with it. I really would like to see them release a roadster and a sporty little hatchback.

And no, I don't count the Sonic with a 138 HP engine as being "sporty". It would still be out-accelerated by almost anything on the road, Camrys and Miatas included.
  • Like
Reactions: 1
Where I live the cheapest mistake on the floor is $42k while I can get a corvette for $49k. Seems like gm is competitively priced.
1 - 20 of 31 Posts
This is an older thread, you may not receive a response, and could be reviving an old thread. Please consider creating a new thread.
Top