Auto Zone or other places have "
Throttle Body Cleaner" that is recommended.
Most sources strongly suggest not using brake cleaner, but can as long as you are careful to remove all residue afterwards. If you don't, you'll get a nice burning smell and some white smoke until the residual brake cleaner is removed. See Doc Olds response below to understand why brake cleaner (or carb cleaner) is wrong.
There is only a single hose clamp, a single plug, and four bolts that hold the throttle body onto the intake manifold. Buy some throttle body cleaner and a
replacement gasket ahead of time. You can reuse your old gasket, but for less than $10 I would just replace it. Remove the throttle body wiring plug, remove the charge pipe clamp and pull off the charge pipe. Remove the four bolts holding the throttle body to the intake manifold and remove the throttle body. Clean it up, replace the gasket, then reinstall everything in reverse order. Throttle body bolt torque is 80 lb-in. Don't go over this since you're torqueing to a plastic housing!
Start up the car, get a bottle with some water and dish soap in it, and spray the throttle body gasket area and the charge pipe to make sure you don't have any boost leaks in those two areas. Congrats! You cleaned your throttle body.
Total time to do all of this is maybe an hour if it's your first time, but probably less. Definitely not worth paying someone $200 in my mind, but that really depends on how you value your time.
Now to the more important question... is this something worth doing at all? If your engine is running rich, you might have some carbon buildup on your throttle body. Would it be enough to cause rough idle? Probably not. I'd only suggest going through the above exercise if you're interested in getting your hands a little dirty doing a simple enough project that can't really hurt anything (there isn't much you can mess up).